LG Electronics (LG) today announced the latest models in its Pro:Centric^® Smart Hotel TV series designed for the hospitality industry. Pro:Centric is LG’s solution for hoteliers that allows them to easily customize the in room experience, providing a convenient way to interface with interactive program guides and internet data feeds and connects customers to hotel services in and outside the guest rooms.

LG’s newest LT770H and LT760H series of Pro:Centric Smart Hotel TVs provide a customizable user interface (UI) for a tailor-made in-room experience, preloaded Smart TV applications, a suite of connectivity options that give guests convenient access to personal content, IP over Coax convenience, and an integrated set-top box to help  reduce operating costs.